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Royal Mail Mailmark®
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A service bringing mail, technology and business information together

Royal Mail Mailmark®: Mail that speaks volumes


The Mailmark option brings mail, technology and business information together. Mailmark barcode technology offers reporting - showing detailed batch level reporting on predicted delivery, volume and performance as well as item level error reporting.

It has been designed for high volume, high quality machine readable mail and will provide you with powerful tools to analyse your mailings.
Mailmark enabled services

Mailmark is available as an option for machine-readable Letters and Large Letters sorted as Access 70. You can send General Large Letters (providing the thickness of the mailing item does not exceed 10mm), Business Mail, Advertising Mail, Poll Cards and Magazine Subscription Mail using Mailmark. It is not available with manual services. Visit the Our  Services page to see the services you can use with Mailmark.

Customer Benefits
For business customers Mailmark technology offers:
  • Agility - you can make better business decisions based on the extra visibility of Royal Mail performance that Mailmark reporting provides
  • Confidence - you know when your communications are predicted to reach customers and can time your follow up and resources. You can provide proof of process to your stakeholders and improve the timing of your customer contact
  • Efficiency - information on address quality and incorrect data helps you to improve your data and ensure you always get the best possible price

For mail producers it brings:
  • Solutions - see exactly at what point a problem arises and why
  • Proof of value - demonstrate efficiency through mail reporting
  • Proportional adjustments - a more targeted and transparent adjustments system
  • Equip and attract - the new capability will open the door to new customers

For advertisers and agencies it enables:
  • Campaign integration - predicted delivery information generated by the Mailmark technology will help you to integrate your marketing campaigns across media as well as improve your contact centre scheduling.
  • ROI - compare effectiveness of mail to other media
  • Data Improvement - improve accuracy and ensure your mail is always processed at the best possible price

To start using Mailmark contact your Account Director or email mailmark@royalmail.com.
Accessing your Mailmark reports
  •  Mailmark reporting is available to customers in two forms:

    PDF reporting - we provide, upon request, Mailmark customers with details of the performance of their mailings through provision of a PDF file.
  • Mailmark Direct Data transfer service -  this provides Mailmark customers automatically with supply item data on all your Mailmark items.

 

Take a look at our Royal Mail Mailmark Reporting page which provides further details about the above. 

Mailmark specifications

Mailmark adjustments

Other useful guides and documents

Automation and Mailpiece design



Send poll cards using Mailmark

Customers wishing to send poll cards using the Mailmark service must send examples of the poll cards to be accredited by us before they post them.  In our Quality Assurance process, we check the poll cards for the following:

  • The physical design passes our mail processing test

  • The Mailmark barcode can be read by our machines

  • The address accuracy and positioning

  • The DPS allocation and accuracy

You must complete a Mailmark Poll Card Quality Assurance application form and send it with 200 fully addressed sample poll cards to the address detailed on the application form. Applications will be processed within 10 days.

Help & Support


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