Sales Toolkit
Welcome to your simple tool kit to support you to create your own customer propositions for mail
We have crunched the numbers, analysed the data and found the relevant facts on how they respond, to help make your mail campaign more powerful.
How to use the sales toolkit
The way to use the sales toolkit is to select the information that best support your customer pitches. The deck has four sections to select from:
1. Sector Statistics - research to address potential communication challenges customers may be facing
2. Incentives over view -A summary of the RMG incentives with some ideas about what customers could do differently with mail
3. Potential test scenarios - Case studies to help you create compelling propositions that promote the value of mail
4. Benefits of Mail - A summary of recent insight and research to demonstrate the value of mail
Simply select the slides you want to use, add your own details and take it to your customer.
We would love to know how you get on using this information - whether it contains the right information, how it can be improved - so please feedback your experience to: enquiries.wholesale@royalmail.com
Sales Propositions
Here are some pre-prepared market sector sales propositions to promote the value of mail.
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